Berkley Gulp Alive Jerk Shad

The Berkley Gulp Alive Jerk Shad creates an erratic darting motion that imitates a struggling baitfish. It is designed to target fish suspending or holding in vertical cover and is perfect for working weed lines and wood, docks or dams.

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You dont have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

• Erratic darting motion imitates struggling baitfish
• Designed to target fish suspending or holding in vertical cover
• Perfect for working weed lines and wood, docks or dams
• Expand your strike zone with Gulp! scent dispersion